Book Jacket of the Week: Women from the Ankle Down by Rachelle Bergstein

ON SALE TODAY

How long have women been waiting for a substantive book on fashion? And why is it so many of us women are obsessed, to the bewilderment of men, by one particular accessory?

In her first book on shelves today: Women From the Ankle Down: The Story of Shoes and How They Define Us (Harper), new author and rising star, Rachelle Bergstein, answers all of our questions on why shoes have been so timelessly alluring, providing interesting tidbits of pop culture and social history along the way. It will leave women salivating, and men clarified.

In addition to all-star blurbs from Mireille Guiliano (French Women Don’t Get Fat) to Ruth Reichl (Garlic and Sapphires), we are loving this cover, a fashion statement in of itself, and this website.

Below is Kirkus‘ review (if you didn’t see Maslin’s Summer Picks in this weekend’s New York Times, the People Magazine rave, or her series in Bloomberg News.)

An illuminating study of the history of women’s shoes in the 20th century.

In her debut, Bergstein examines the fascinating and surprisingly complex relationship between women and their shoes—”the average woman owns upward of ten, twenty, fifty pairs of shoes, some of which have very little practical use and languish in the back of the closet until just the right occasion arises.” Bergstein traces the origins of this modern-day mania to Salvatore Ferragamo, who, by the 1930s, had “put Italy on the footwear map” by becoming shoemaker to Hollywood stars like Carmen Miranda and Lana Turner. Ordinary women who were used to more mundane styles suddenly became aware of the allure and erotic potential of a pair of beautiful, well-crafted shoes. After the privations of World War II, the fashion industry emphasized abundance through a greater diversity of styles, including stilettos, which “were meant to be decadent, not useful.” As haute couture fell out of favor in the ’60s, popular designers like Mary Quant made the footwear-buying public aware of new possibilities that included shoes and boots made of disposable materials like Corfam and vinyl. “[F]antasy and self indulgence” became the watchwords of the ’70s, when women and men took to the streets and discotheques in gender-bending platform shoes. The gains that feminism made for women during this decade eventually translated into a desire for high-end footwear by such contemporary designers as Manolo Blahnik and Christian Louboutin. Bergstein concludes by suggesting that greater social and economic mobility among women has ultimately created “the age of great variety, when shoes are as diverse as the women who wear them.” Like Dorothy’s ruby red slippers, modern shoes are a way for women to express their hopes and dreams, but without “question, fear or apology.”

Wickedly provocative.”

“If style defines the woman, and shoes a woman’s style, then ooh la la, here’s the definitive history and guide—everything from Chinese bound feet to Ferragamo, from Hollywood favorites to running up one’s credit card on the sine qua non of fashion.” — Mireille Guillano, author of French Women Don’t Get Fat

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(Rachelle may look like a model, but she plays an author in real life.)

 
 
 
Like books on fashion?

Check out You Are What You Wear: What Your Clothes Reveal About You by fashion consultant and psychologist, Dr. Jennifer Baumgartner (@drjennyb).We welcome jacket submissions for consideration in this series to promote new or backlist titles! Just send a note to: info@lucindaliterary.com.

Ginny Gilder

"Beautiful and important on so many levels, Course Correction is about rowing and about so much more–hope and hopelessness, fear and courage, loss and redemption. Ultimately it is about the transforming power of love, and, dammit all, it made me cry." — Daniel James Brown, #1 New York Times Bestselling Author of The Boys in the Boat