Clients: Good to Great to Gone: The 60 Year Rise and Fall of Circuit City (October 9, 2012)

Alan Wurtzel led Circuit City to extraordinary success, one of a small handful of Fortune 500 companies to make a leap from good to great. Years later, Circuit City ceased to exist. Any understanding of what makes great companies tick must also consider the question of how they can fall. Alan Wurtzel’s own analysis of the company he built to greatness, and its subsequent demise, adds to our understanding. — Jim Collins, author Good to Great and How the Mighty Fall